Demo site — a fictional business, built by Dan as an example of his work.

Does your dog hate the groomer’s?

Ours is a quiet room in Dereham with one dog in it at a time. No cages, no queue of barking, no drying box. If yours is nervous, elderly, or has had a bad time somewhere else, start here.

Open Tuesday to Saturday · Dereham and about 10 miles round

How a visit goes

  1. You ring and tell us about them

    Breed, age, coat, and anything we should know — nips when you do their feet, hates the dryer, deaf, three legs. None of it is a problem. It's just useful to know first.

  2. First visit is short on purpose

    For a nervous dog we'll do a wash and a tidy, nothing more, and send them home. They learn the room is boring and safe. The full groom comes next time.

  3. One dog in the building

    We book an hour and a half and only have your dog in. Nobody is waiting, so nothing is rushed. If they need a break, they get one.

  4. You get a text when they're done

    With a note on how they got on and anything we noticed — a sore ear, a lump, matting starting behind the legs.

Prices

Full groom means bath, dry, clip or hand-strip, nails, ears and a tidy up. Price depends on size and coat, not breed — a matted cockapoo is more work than a clean labrador twice its size.

Small terrier, pug, shih tzu
£32
Medium cocker, border collie, beagle
£42
Large retriever, GSD, doodle
£55
Bath and brush only any size
from £22
Nails only no appointment needed, just ring first
£8
First visit for a nervous dog short session, no full groom
£15

Badly matted coats take longer and we'll tell you the price before we start, never after. We won't clip a matted dog short without talking to you first.

Where we are

A converted outbuilding off the Norwich Road in Dereham, with parking right outside so you're not walking an anxious dog down a street first.

A golden retriever sitting calmly in a bath while someone gently washes its chest.

People come to us from:

  • Dereham
  • Toftwood
  • Swanton Morley
  • Mattishall
  • Yaxham
  • Scarning
  • Beetley
  • Gressenhall
  • North Elmham
  • Shipdham

Further out is fine too — plenty travel from Fakenham and Watton.

What people say

Example reviews. Written for this demo to show where real Google reviews would go. The names and words are made up.

Our rescue lurcher used to shake in the car park at the last place. Second visit here he walked straight in.

Example customer, Dereham

Bramble is fourteen and stiff in the back legs. They let her lie down for most of it and she came home happy, not worn out.

Example customer, Mattishall

Spotted a lump behind his ear that I’d missed and told me when I picked him up. The vet was glad we caught it early.

Example customer, Toftwood

Book a visit

Ringing is quickest, especially for a nervous dog — it's easier to talk it through. Otherwise leave your details and we'll call you back.

We'll only use this to ring you back. We don't pass anything on.

Opening hours

Monday
Closed
Tuesday to Friday
8.30am – 4.30pm
Saturday
9am – 1pm
Sunday
Closed

Last groom of the day starts an hour before closing.

Find us